100 eCommerce Website Elements (Infographic)

100 eCommerce Website Elements (Infographic)

eCommerce website is the place where you can buy and sell products or services via internet. Without eCommerce living is becoming complicated. There is no doubt that online business is growing and providing new business opportunities. But question may arise-can you keep up? With the growing of eCommerce the competition to remain in the market is also getting fierce. In the late nineties the major challenges were lack of eCommerce education, inadequate facilities and limitation of internet etc. But today all are looking forward to customer experience. In this article we will show 100 eCommerce website elements to get customer experience.

100 Ecommerce Website Elements Infographic

The main things to consider when starting an eCommerce website is choosing the right platform. Then you have to focus on the target audience and then business model. Beside all of these you have pay attention on various challenges to get your eCommerce website success. The main part of the challenge is market as it is open to all. Everybody will try to pick the most demanding products for their website.

Though the products may common to all but the elements on your eCommerce website should be carefully analyze and optimize. You have to make sure that there is an optimum level of user interaction with the brand. That’s why you have to also know the right elements for your eCommerce website to choose from. Yo-cart has published 100 eCommerce website elements (infographic) that can be considered while building eCommerce website.

Here is the summary of the key points of that graph.

100 eCommerce website elements


  1. Logo.
  2. Distinct search bar.
  3. Available product categories
  4. Login / Sign up option.
  5. Language toggle option.
  6. Currency toggle option.
  7. Clear website navigation menu.
  8. Product slide banner.
  9. Featured products banners.
  10. Offers and sales (countdown timer).
  11. Recommended / Popular products.
  12. Latest products.
  13. Trust building factors (Awards, badges, certificates).
  14. Blog section.
  15. FAQ section link.
  16. Return/Refund policy link.
  17. About us link.
  18. Social media profile link.
  19. Customer support contact number (toll free).
  20. Payment system.
  21. Live chat.
  22. Newsletter signup.

Product Listing Page

23. Listing heading.

24. Clear product thumbnails.

25. Products filters.

26. Product layout option.

27. Sorting option.

28. Add to cart option.

29. Mark favorite.

30. Buy now option.

31. Pagination.

32. Fixed filter menu.

Product Page

33. Product title.

34. Multiple product images.

35. Product description.

36. Product Price.

37. Product specifications.

38. Available product options.

39. Special/Discounted price (if any).

40. Product review and ratings.

41. Product availability.

42. Image zoom in/out functionality.

43. Clear buy now button.

44. Proof of sense of urgency.

45. Minimum order quantity.

46. Add to wish list option.

47. Quantity counter.

48. Add to cart.

49. Trust signals/social proofs.

50. Social sharing options.

51. Shipping information.

52. Recommended products.

53. Add on products.

54. Seller information.

55. Breadcrumb navigation.

Checkout Page

56. Checkout forms with minimum required fields.

57. Progress bar.

58. Credit card logos and security seals.

59. Multiple payment options.

60. Editable shopping cart item (Quantity/Color).

61. Shipping methods.

62. Order and billing summary.

63. Discount/promo code field.

64. Approximate shipping duration/delivery date.

65. Continue shopping button.

66. Cart saving option.

67. Up-selling/Cross-selling suggestion.

Buyer Dashboard Area

68. User profile information.

69. Addresses.

70. Bank account information.

71. Email alerts, messages, ads settings.

72. Recent activities.

73. Order history.

74. Order status.

75. Messages.

76. Wallet.

77. Reward points.

78. Cancellation request.

79. Return request.

80. Favorite products / wish list.

81. Ordering and shipping preferences.

82. Offers section.

83. FAQ section link.

Admin Area

84. Users management options.

85. Category management.

86. Store settings.

87. Notifications.

88. New order requests.

89. Pending orders.

90. Return requests.

91. Listed products.

92. Inventory management.

93. Review management.

94. Messages.

95. CMS option.

96. Banner management.

97. PPC management.

98. Sales reports.

99. Order.

100. Visitor statistics.

Image Courtesy: yoKart.

Final Thoughts

Hope you have got some idea of key elements while building eCommerce website. If you are thinking an eCommerce website is the right choice for your business, then don’t miss all the above elements to cover.


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